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Different Types of YouTube Ads and How to Use Them

The future of your business is determined by the marketing strategy you apply. That means you need to try anything that sounds good for the sake of your business. If you are considering a better way to advertise your business on YouTube you can think about using YouTube ads. The good thing with using YouTube advertising is that its fit for any business regardless of whether it’s a first-time marketer of an experienced advertiser that want to get quality results from their marketing. However, there are several tools for advertising on YouTube and you need to choose the one that best fits your advertising needs. Continue reading this website to learn more about the different types of YouTube advertising tools you can use for your marketing.

One of the best YouTube advertising options is In-Stream Ads. This type of YouTube advertising is the most common and when the partner’s video is played the ad will pop up at the start, in between the watching period and at the end. You will only pay for the ad if a user watches the video to the end or for 30 seconds. Nonetheless, there is always an option for the user to avoid the ad after 5 seconds of watching. It’s challenging to make the user extend the 5 seconds mark when they have the skip button although you can learn how to advertise on YouTube here.

The non-Skippable In-Stream ads are the next YouTube advertising option that you have. thee advantage of using Non-skippable In-Stream ad is that the user cannot skip the ad until it’s finished. In most cases the ad is played at the start of the video that lasts for 10 minutes although the advertiser can choose to play it anywhere whether in the middle of the video or at the end. For this type of YouTube advertising you will be charged depending on the amount of impression made. The best thing is to provide a workable budget on your ads since they will determine how often your ads will be played on your partner’s video.

You also have an option for Bumper ads. This is just the same as Non-Skippable ads only that bumper ads run for 6seconds and they are played before the main video. Since the ad is short, many users can keep the message passed by the ad. Bumpers ads are simple to make and also they attract the attention of the users hence becoming a perfect option for YouTube advertising. Continue reading here to learn more about other best practices for placing ads on YouTube.

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